Collegiate & Institutional Performance

Helping your people
perform at their
best when it counts.

I work one-on-one with student-athletes and performing artists to clear the mental and neurological blocks that hold back physical performance. Grounded in behavioral science. Completely private.

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AASP Active Member
Insured · EMPA
Referral-Only Practice

The pressure is real.
So are the consequences.

Elite academic and athletic environments ask an enormous amount of people. When students don't have the inner tools to handle that pressure, the effects show up in ways that are very hard to coach around.

01

Burnout and Attrition

Overwhelming pressure leads to disengagement, mid-season slumps, and players choosing to leave — disrupting roster continuity and the investment your program has made in them.

02

Choking When It Matters Most

High-stakes games, showcases, and juries can cause even the most talented performers to seize up — forcing their mechanics, over-thinking, and failing to access what they've spent years building.

03

Injuries That Won't Let Go

A body can be medically cleared and still not feel safe to perform. The nervous system holds onto the memory of injury long after the tissue has healed — creating hesitation, compensation, and the risk of re-injury.

Precise, personal,
and fast-acting.

My work is built on four interlocking approaches, each targeting a specific layer of how the mind and body conspire to limit performance. They are designed to sit alongside — not replace — your existing athletic training and wellness support.

Approach 01

Deep Focus &
Automatic Execution

I guide athletes and performers into a state of absorbed, receptive focus — and use it to update the automatic habits that take over under pressure. The goal is simple: make sure that everything they've trained for shows up exactly when the stakes are highest.

Approach 02

Instant Reset &
Flow State Recovery

I build personalised mental triggers — physical and cognitive — that let someone flush a mistake immediately and return to their best state within seconds. A bad play, a missed cue, a cracked note: none of them has to derail the rest of the performance.

Approach 03

Nervous System
Calm & Body Trust

Using targeted language and somatic techniques, I help the body release the fear response that locks in after injury or high-pressure failure. Working alongside physical trainers, I dissolve the unconscious bracing that keeps people from trusting themselves again.

Approach 04

Mapping the Peak
Performance State

Through careful, reflective conversation, I help each person identify precisely what their best state feels like from the inside — and build a personal, repeatable map for getting back there. It's as individual as the person themselves.

A trusted addition
to your existing team.

My practice is non-clinical. I don't practice medicine, psychotherapy, or counseling, and I don't diagnose or treat any condition. What I do is educational and generative — helping people access resources they already have but can't always reach.

That makes me a natural complement to your athletic trainers, sports medicine staff, and wellness counselors. No overlap, no liability concern, no institutional friction.

AASP Active Member Association for Applied Sport Psychology — operating to full ethical standards.
Fully Insured Comprehensive professional liability coverage through the Energy Medicine Professional Association (EMPA), under my practice name Mindshifts.
Complete Confidentiality Every referral is handled on a strictly private basis. What happens in a session stays in a session — no institutional reporting, no paper trail beyond the client themselves.
Non-Clinical by Design Every technique I use is educational and self-regulatory. No clinical intervention of any kind.

Thirty years inside
high-pressure performance.

I spent three decades as a university professor and theatre director — working inside the very environments I now help people thrive in. I understand the culture, the hierarchy, the specific kind of pressure that builds in rehearsal rooms and locker rooms, and what it costs when people can't find their way through it.

That background led me to advanced training in the psychological and linguistic tools that create rapid, lasting change. I work at the level of the nervous system — with language, with the body, and with each person's own inner map of what it means to perform well.

My approach is personal, precise, and always one-on-one. I work on a referral-only basis to protect the privacy of everyone I work with. I was recently a featured guest on the Client Shifts podcast with James Tripp, discussing how these methods translate into real performance change.

Certified Professional Hypnotherapist Jacquin Hypnosis Academy
Certified Kinetic Shift Practitioner Advanced Certification
Advanced Training: Mindscaping Symbolic Modeling & Internal Landscape Work
Advanced Training: Clean Language Non-Directive Metaphor Facilitation
Neuro-Linguistic Programming Advanced Practitioner
AASP Active Member Association for Applied Sport Psychology
Theatre Director & University Professor 30+ years — Higher Education & Live Performance

Want to see what this
looks like for your program?

I offer a complimentary 20-minute virtual session for your upperclassmen on nervous system regulation for high-stakes performance. No commitment. Just a chance to see the work in action.

Schedule a Discovery Call →

edsmindshifts@gmail.com  ·  917-685-7632  ·  Referral-only practice